Healthcare technology sales

I’ve owned a PT clinic.
Then I signed 100+ PT businesses as software clients.

I understand the owner’s side of the conversation—and what it takes to earn their business, get their systems running, and support them afterward.

100+Independent PT businesses personally signed
3 yearsSelling GoHighLevel-based business solutions
Full cycleLead generation through implementation and support
The person behind the experience

Clinical knowledge.
Business ownership.
Hands-on execution.

I’m Derek. After earning my Doctor of Physical Therapy degree at Drexel, I moved to North Carolina to learn from a cash-pay practice owner before opening my own clinic.

As a solo owner, I treated patients, handled sales, ran marketing, and built my clinic’s systems in GoHighLevel. That experience became the foundation for The New Age PT, where I sold and implemented business solutions for other PT owners.

Learn the business · 2017–2018Patient care and consultative sales at LeBauer Physical Therapy.

Run the practice · 2018–2022Owner and physical therapist at Kaizen Physical Therapy.

Serve other owners · 2023–2026Founder, sales, and client solutions at The New Age PT.

Watch on Loom

What I bring to a sales team

I’ve been responsible for the whole customer journey.

01 / CREATE OPPORTUNITY

Build the pipeline

I generated prospects through Facebook ads, a subscriber list nurtured with daily emails, word of mouth, and referrals.

02 / EARN THE BUSINESS

Understand before presenting

I led 60-minute Zoom consultations, identified the owner’s needs, presented relevant solutions, and closed agreements for services priced at $299–$1,500 per month.

03 / DELIVER THE SOLUTION

Make it work in the clinic

I configured the platform, connected existing tools, created desktop and mobile training, and became the client’s contact for help.

A customer’s perspective
“As someone who is currently a solopreneur the PT Marketing Machine is literally my first ‘hire’.”
Dr. Mike White, PT

PT Marketing Machine customer. Mike described using the platform for scheduling, intake paperwork, communications, payment collection, review requests, and automated marketing. Shared with permission.

Read more of Mike’s experience

“These are just my everyday uses for it. I have marketing automations set up for birthday emails that go out to patients, quarterly marketing campaigns, and holiday specials that just run without me having to do anything, I honestly don't know how people run a clinic without it.”

An implementation example

One platform.
The everyday work of a clinic.

I built a reusable GoHighLevel configuration, then handled each clinic’s setup. My aim was to make daily use straightforward: schedule patients and take payments, with supporting workflows already in place.

What I personally configured

Websites when needed; scheduling and reminders; intake forms and follow-up; birthday reactivation messages; post-visit feedback.

Phone-number transfers, staff access roles, Google Calendar synchronization, email, Facebook, and payment integrations.

What happened after launch

A short training course walked owners and staff through computer and phone use. I remained their contact for troubleshooting and support.

Sales conversation sample

Start with the owner’s business.

These are examples of how I would structure discovery. The answers determine what I present—and whether there’s a fit.

My platform experience is in clinic business operations. I bring that knowledge to healthcare technology sales without claiming EHR sales experience.

What prompted you to look for a different system now?

Understand the reason for change and its urgency.

Walk me through what happens from a new inquiry to a first visit.

Find the handoffs, manual work, and points of friction.

What works well in your current setup?

Learn what needs to be preserved, not just replaced.

What would make switching feel too disruptive?

Surface training, migration, and adoption concerns early.

What would need to improve for the change to be worthwhile?

Define value in the customer’s terms before discussing a solution.

Let’s talk

Looking for someone who can sell—and help build the process?

I’m interested in healthcare technology sales roles where I can contribute directly, improve how customers are served, and grow with the team. Based in Chapel Hill, North Carolina; remote preferred.